Your Guide to Building the Best Digital Marketing Team

All the Digital Marketing Job Titles, Employee Survey Tools, Quirky Perks, DEI Tips and HR Software Solutions You’ll Ever Need

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Any industry-leading entrepreneur and/or startup founder will tell you that the early years were the hardest. Especially that period between launch and takeoff, when suddenly stock is flying off the shelves, investors won’t stop calling, and the brand can no longer keep pace without a digital marketing team.

This whitepaper should serve as your guide to attracting, hiring, onboarding, training, overseeing and retaining top digital marketing talent, whether you’re here because:

  • You too learned the hard way and now need to know which digital marketing roles and responsibilities to prioritize
  • You have high expectations for your young business and want to know the answers before supply chain issues impact customer experience
  • You’ve been hearing all about Meta, Roblox, Decentraland, Web3 and The Sandbox, and you want to know if you should hire a metaverse specialist
  • You’re dissatisfied with your current internal team or agency and want to create and recruit for digital marketing jobs strategically selected to meet your business’s unique needs and goals