Irrelevant. Disconnected. Impersonal. Inconsistent. Unimpressive. Per new Customer Engagement Insider research, these adjectives describe digital experiences in the majority of organizations.

With more than 90% of consumers evaluating brands based on their digital experiences, brands cannot let these challenges linger. Growing economic concerns are only heightening the importance of taking action, as delivering fast, frictionless, relevant digital interactions are the most bankable way to attract new business and keep existing customers happy. 

To commence the Digital CX & Engagement Summit, CEI’s analysts will explore the new research. More importantly, they will uncover opportunities for capitalizing on digital engagement trends – and elevating your entire business. Topics include:

•  Sad truth about the state of “omnichannel” in today’s CX landscape
• 5 aspects of the digital CX that most brands need to improve – urgently
• Comparison between traditional voice and emerging digital channels for key customer experience and marketing goals
• Tips for leveraging data to make digital experiences more relevant and personalized
• Ways to rethink brand reputation strategy in the digital age